FlipFlap is a student-led food business specializing in freshly made mini pancakes that are affordable, hygienic, and consistently high in quality. Supported by CEDeC, FlipFlap operates according to proper entrepreneurial and food safety standards while gaining practical business experience. Reliable suppliers ensure fresh ingredients and suitable packaging, while feedback from customers, friends, and family supports continuous improvement. The main target market includes UMS students, staff, and tourists, with flexible self-pickup and delivery options around campus and nearby areas. FlipFlap actively promotes its products through Instagram, TikTok, and Facebook by sharing updates, behind-the-scenes content, and customer features, including TikTok Live sessions for real-time engagement.